The Impact Of Marketing On Our Environment

The average marketing brochure is printed on paper with little, or no recycled content .

Every year, 100 000 000 trees are made into junk mail. (newdream.org)

The amount of wood and paper North Americans throw away each year is enough to heat five million homes for 200 years (earthday.ca).

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500 billion to 1 trillion plastic bags are consumed worldwide every year (EPA). Each year North Americans consume more than 100 billion bags, less than 2% of which are recycled.

When 1 ton of plastic bags is reused or recycled, the energy equivalent of 11 barrels of oil are saved. (Sierra Club). Reusing cloth bags is even better.

As well, every year North Americans throw away more than 25 billion styrofoam cups. (EPA)

Regarding our thirst for bottled water, according to the Pacific Institute, in 2006:

• Bottling water produced more than 2.5 million tons of carbon dioxide
• It took 3 liters of water to produce 1 liter of bottled water
• Producing the bottles for (North) American consumption required the equivalent of more than 17 million barrels of oil, not including the energy for transportation.

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Every year, North Americans throw away more than 1.6 billion single use pens . (EPA)

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Please join us in the leap towards sustainable marketing.